
Accounting: A Very Short Introduction
Christopher Nobes
If you read the ‘business pages’ of a newspaper or if you listen to the financial news on the television or radio, you will often hear terms such as ‘liability’, ‘balance sheet’ or ...
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Adam Smith: A Very Short Introduction
Christopher J. Berry
In 1776, Adam Smith (1723–90) wrote The Wealth of Nations, the foundational book that led to him being called the ‘father of economics’. However, Adam Smith was far more than an economist. ...
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Advertising: A Very Short Introduction
Winston Fletcher
Advertising: A Very Short Introduction dispels the myths surrounding the advertising industry. Advertising is a diverse entity, and campaigns work (or fail to work) in a ...
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African Politics: A Very Short Introduction
Ian Taylor
African Politics: A Very Short Introduction explores how politics is practised on the African continent, providing an overview of the different states and their systems. It ...
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Ageing: A Very Short Introduction
Nancy A. Pachana
Ageing: A Very Short Introduction discusses the lifelong dynamic changes in biological, psychological, and social functioning involved in ageing. Increased lifespans have ...
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American Political Parties and Elections: A Very Short Introduction (2 ed.)
L. Sandy Maisel
American Political Parties and Elections: A Very Short Introduction examines the electoral process in the United States and explains why it is widely misunderstood. Why is participation in ...
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American Politics: A Very Short Introduction
Richard M. Valelly
American Politics: A Very Short Introduction introduces the vital elements of American politics. Using an historical-institutional approach, it explains how the American ...
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The American Presidency: A Very Short Introduction (2 ed.)
Charles O. Jones
The Founding Fathers were dedicated to the project of creating an American government both functional and incapable of devolving into tyranny. To do this, they intentionally decentralized ...
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Anarchism: A Very Short Introduction
Colin Ward
Anarchism: A Very Short Introduction explores key anarchist thinkers from Kropotkin to Chomsky and considers anarchism from a variety of perspectives: theoretical, historical, ...
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Aristocracy: A Very Short Introduction
William Doyle
Aristocracy: A Very Short Introduction shows how ideas of aristocracy originated in ancient times, were transformed in the middle ages, and have only fallen apart over the last ...
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Australia: A Very Short Introduction
Kenneth Morgan
Australia: A Very Short Introduction provides a wide-ranging introduction to modern Australia, examining its history, geography, and culture since the beginning of the white ...
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Banking: A Very Short Introduction
John Goddard and John O. S. Wilson
Banks are of central importance for economic growth, the allocation of capital, competitiveness, and financial stability. Propelled by technological advances in financial analysis and ...
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Behavioural Economics: A Very Short Introduction
Michelle Baddeley
Behavioural Economics: A Very Short Introduction introduces the field of behavioural economics, analysing the motivations behind economic decisions and showing the relevance of ...
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The Body: A Very Short Introduction
Chris Shilling
The human body is thought of conventionally as a biological entity, with its longevity, morbidity, size, and even appearance determined by genetic factors immune to the influence of society ...
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Borders: A Very Short Introduction
Alexander C. Diener and Joshua Hagen
Borders: A Very Short Introduction challenges the perception of borders as passive lines on a map, revealing them instead to be integral forces in the economic, social, ...
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Branding: A Very Short Introduction
Robert Jones
Branding: A Very Short Introduction discusses the rising omnipresence of brands, and analyses how they work their magic. It considers the incredible potency of brands as a ...
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The BRICS: A Very Short Introduction
Andrew F. Cooper
In the wake of the post-Cold War era, the aftermath of 9/11, the 2008 global financial crisis, and the emergence of the G20, few commentators expected a reshaping of the global system ...
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British Politics: A Very Short Introduction (3 ed.)
Tony Wright
British Politics: A Very Short Introduction explores the history of British politics, looking at whether the present instability is an aberration, the result of long-standing ...
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Capitalism: A Very Short Introduction (2 ed.)
James Fulcher
The word ‘capitalism’ is heard and used frequently, but what is capitalism about, and what does it mean? Capitalism: A Very Short Introduction discusses the history and development of ...
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Global Catastrophes: A Very Short Introduction (2 ed.)
Bill McGuire
Life on Earth will come to an end. It is just a matter of when. Global Catastrophes: A Very Short Introduction focuses on the many potential catastrophes facing our planet and our species ...
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